Aspiration vs. reality in corporate real estate

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From managing traffic flow in Asia to monitoring workplace productivity in the United States, both public and private sector organizations are increasingly leveraging data and analytics to enable better business decisions and improve internal business practices, including corporate real estate (CRE).

In June 2014, JLL commissioned Forrester Consulting to evaluate the extent to which the adoption and use of data and analytics within the CRE function can support overarching business goals. Forrester Consulting surveyed 392 executives across 11 countries and 10 industries. This study provides insights into how the corporate real estate function is responding to the ‘data-driven economy,’ key challenges faced and what CRE leaders can do to realize the competitive advantages of a data-centric organization.


Read highlights from the study or download the full study here.

Post on LinkedIn: Data analytics is essential to increasing the value and contribution of corporate real estate (CRE). In this preview of a JLL-commissioned paper by Forrester Consulting, “Mind the Data Gap: Aspiration vs. Reality in Corporate Real Estate,” we see that while an increasing number of CRE leaders aspire to a data-centric strategy, many face considerable hurdles in fully achieving their goals. Share on LinkedIn

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